Digital Talent Program - Global Manager Connected Commerce LHC (m/f/d)

Düsseldorf – Unbefristet – Vollzeit

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Job Beschreibung

Henkel is aware that a changing environment requires changing business. For that reason, the contents of their Digital Talent Program are based on the strategic core areas and beating heart of their transformative process. Each core area outlines the direction of the knowledge and skills that participants will acquire during the selected program stream.

For the Laundry & Home Care division, we are now looking for you as a Global Manager Connected Commerce LHC (f/m/d). In the 18 months Talent program, you will have the opportunity to work in different Business Units and on different topics. Most of the time you are based at the Henkel headquarter in Düsseldorf, but an abroad placement up to three months can be discussed individually. From day one throughout the program you will take the full responsibility and gain the ability to work as a Global Manager Connected Commerce LHC (f/m/d) and drive the digital marketing strategy.

Aufgaben

  • Participation in the 18 month digital talent program including lots of practical experience and personal responsibility
  • Plan, manage and execute the overall direction for global digital touchpoints, social media activities across global markets
  • Conduct analysis of own/competitor's digital activities across relevant digital touchpoints for fast learning sharing and eff-ve roll-outs
  • Collect and analyze data from various departments and resources with regard to project KPIs for measurement and impact assessment
  • Test and roll out new applications / functionalities
  • Implement and manage or support implementing of digital campaigns and strategy development per brand cluster
  • Lead front end and/or technical implementation of digital platforms such as brand websites, new tools, new social platforms
  • Collaborate with global marketing team and creative agencies to organize effectively upgraded digital campaigns for launches/re-launches
  • Translate the current communication strategy into a hollistic mobile first digital and touchpoint strategy
  • Drive consolidation and evaluation of existing local portals / channels into master architecture

Job Anforderungen

  • Master degree in Business Administration or Marketing
  • First expertise in digital marketing strategy & activation, paid media strategy and digital business modeling
  • Ability to translate analytic-strategic thinking into operational, creative action
  • Willingness to integrate into an international team, strong networking skills
  • Interested in leading multinational project teams
  • High sense of responsibility
  • Versatile communication style (in word and writing) and routine in presentation techniques
  • Digitally savvy with a motivation to break new grounds and shape pioneer work globally  
  • Personality that combines assertiveness and team play 
  • Fluent English language skills